How a community run works, step by step
Every community run follows the same four steps: sweep, score, draft, gate. The sweep reads the subreddits and communities you asked the AI community agent to watch and collects every new thread since the last pass. This step reads; it never posts. A sweep costs 1 credit, and you see that price before the run fires.
Scoring is where most tools stop at keyword matching. Matching the word is not the same as matching the intent: "anyone using X?" and "X keeps breaking" both contain your keyword and deserve different replies — or none. The agent reads the thread, not the string, and skips communities where memory says a vendor reply gets removed.
For the threads worth answering, it drafts replies — five drafts for 1 credit — and every draft stops at the approval gate. You approve, edit or reject each one. If a run fails partway, the credit refunds itself automatically.
- Sweep — read every new thread in the communities you watch (1 credit)
- Score — rank threads by intent, not keyword match
- Draft — five replies per batch (1 credit)
- Gate — you approve, edit or reject before anything posts
Brand monitoring while your laptop is closed
Monitoring only works if it happens every day, not just the days you remember. One sentence in chat — "sweep my subreddits every morning and flag mentions" — becomes a scheduled run. It fires on time whether you are online or not, and the drafts queue at the gate for whenever you sit down.
Accounts stay yours. When a run needs a connected account, the agent asks for it and you approve through an OAuth popup — the agent never sees a password. And because a daily sweep bills daily, credit alerts fire at 50, 80 and 100% of your plan, so brand monitoring never surprises the invoice.
The memory map: lessons and hypotheses
Moatt keeps two kinds of notes about your communities. A lesson is backed by a measured outcome: this subreddit upvoted a plain teardown, that one removed anything with a link. A hypothesis is a guess the agent has not tested yet. The distinction matters — the agent acts on lessons and proposes hypotheses, so the map gets more reliable with every run instead of staying a hunch.
That memory is shared across disciplines. A question that keeps surfacing in threads becomes a page topic for SEO. A phrase that earns replies feeds outbound drafts. Most community management AI keeps what it learns inside the community silo; here the same memory serves every discipline the agent runs. One honest caveat: in the first weeks the map is mostly hypotheses. It needs runs to become a map.
You can read the map. Ask the agent why it skipped a thread and it points to the lesson behind the call. Ask why it proposes a new subreddit and it shows the hypothesis it wants to test. Conversation is free, so auditing the map costs nothing.
What a month of community work costs
The rate card is short. A monitoring sweep is 1 credit. A reply batch — five drafts — is 1 credit. So a daily sweep is about 30 credits a month, and a batch of drafts every weekday adds roughly 20 more. That fits inside the Starter plan at $99 a month for 60 credits; Growth carries 250 credits at $299 for teams running community alongside other disciplines.
The rules around the credits do most of the work. Talking to the agent is free — only runs bill. Unused credits roll over up to twice your monthly amount. Failed runs refund automatically. If you run past your plan, overage bills at 1.25x the credit price, capped at 3x. The trial is 14 days with 25 credits, card required, so you can price a real month before committing.
When a human should stay in the loop
Some reddit marketing tools post automatically, with no review step, and the honest version is: that is faster. If all you want is volume without reading anything, a full-automation tool will out-ship an approval gate. Moatt keeps the gate on purpose, because one wrong reply in the wrong subreddit costs more than a week of missed threads.
Even with a gate, some threads deserve you, not a draft. An angry customer thread. A thread about a competitor's outage. A community where you are already a known member — there, post yourself, in your own words. And if your whole strategy is one small community you already read daily, you may not need an agent at all. The agent earns its cost when there are more threads than you can read.